SPF

Shade SPF25 is not just another sunscreen. It’s a thoughtfully crafted, minimalist formula designed for sensitive skin, everyday wear, and peace of mind.

Made with just four natural ingredients, this concentrated water-free balm provides broad spectrum UVA and UVB protection while nourishing your skin and respecting the planet.

Why people love Shade

• Broad spectrum UVA/UVB protection

• Made with only 4 natural ingredients

• Concentrated, water-free formula

• Reef and freshwater friendly

• Cruelty-free

• Minimal formula suitable for sensitive skin

• Multi-use balm for everyday skincare

• Plastic-free, recyclable and reusable packaging

• Available in two handy sizes: 15ml and 100ml

Shade is designed to be kept close by all year round. Alongside sun protection, it also works beautifully as a soothing skin salve for:

• Chapped lips

• Dry skin

• Insect bites

• Eczema-prone skin

• Nappy rash

• Everyday dry patches and irritation

How to apply

Apply Shade generously to all exposed skin before sun exposure.

Face

Use 1 large pea-sized amount for the face and neck.

Body

• 3 to 4 generous pea-sized amounts per exposed limb

• 4 generous pea-sized amounts for the torso

You’re aiming for even, visible coverage, not a tiny amount rubbed in until it disappears.

Reapplying

Reapply regularly throughout the day, especially:

• After swimming

• After towelling

• After sweating or exercise

• After skin rubbing or contact

• During long periods outdoors

Reapplying helps maintain protection, but it does not reset your sun exposure to zero.

About the white cast

Shade is a mineral sunscreen, so a slight white cast is completely normal. That isn’t a flaw. It’s often the clearest sign you’ve applied enough product for effective protection.

The white cast will usually soften as it settles into the skin, but protection begins immediately.

If you apply so little that it completely disappears purely to avoid the white cast, you are likely under-protecting your skin.

A note on sun safety

Shade is for responsible sun-lovers.

It helps protect your skin, but it does not make you invincible.

Shade is SPF25, not a free pass to spend six hours roasting in full sun. Check the UV index, wear protective clothing where needed, and use common sense.

If your skin is starting to redden, your body is telling you it has had too much sun. At that point, you need:

• Shade

• Clothing

• A hat

• Or simply less sun

We can make great sunscreen. The rest is up to you.

Our high-quality balm protects your lips from the sun, wind and cold.

100% biodegradable cardboard packaging

Perfect for the entire family: Adults & Kids

Suitable for all skin types, natural ingredients such as ricinus oil, shea butter and almond oil help to moisture and repair the skin for hours

Suitable for daily use: in every moment you feel your skin needs an extra dose of care and love!

Vegan & Cruelty-free !

Ingredients: 

ZINC OXIDE will protect your skin absorbing UVA, UVB rays and blue light

RICINUS OIL will moisturize and protect your skin

SWEET ALMOND OIL will nourish and hydrate your skin

SUNFLOWER SEED OIL is antioxidant, anti-inflammatory and antibacterial

SHEA BUTTER the natural environmental protector, it is anti-inflammatory and antimicrobia.

OLIVE OIL antioxidant and sun damage protector.

CAPRIC TRIGLYCERIDES are produced by the esterification of glycerol (plant sugars) with mixtures of caprylic and capric fatty acids from coconut oil. They give the skin a silky feel, rather than greasy; especially in formulations that are waterless.

CACAO BUTTER nourishing and anti-inflammatory, it protects from UV induced photo-damage.

TOCOPHERYL ACETATE is a derivative of Vitamine E, used as an antioxidant.

ARGAN OIL calm inflammation reduce aging signs.

TOCOPHEROL is a form of vitamin E that comes from vegetable oils. It works as both an antioxidant and  skin conditioner. It also has anti-inflammatory properties.

CETYL PALMITATE It is an ester that is used as both thickener and emollient (conditions the skin's surface). It is 100 % vegetable origin.

LECITHIN extracted from sunflower oil, Lecithin is a natural component of skin cell membranes. It helps skin hydration and elasticity.

POLYHYDROXYSTEARIC ACID works as a dispersing agent for our non-nano zinc oxide, making sure it is evenly distributed across the skin. Fundamental to create an even coverage and protection for your skin.

CITRIC ACID is a natural antioxidant, used to balance the pH of cosmetics.

CAPRILIC TRIGLYCERIDES are produced by the esterification of glycerol (plant sugars) with mixtures of capric fatty acids from coconut oil. They give the skin a silky feel (rather than greasy), especially in formulations that are waterless.

- PAO 6 months

- Weight 5g

- Our lip balm is made with organic ingredients with natural packaging that can be affected by high temperatures. So please keep it a cool dry place in the hot summer months. 

High performance to protect against UVA + UVB rays

Use this cream to help protect your skin against the sun. Packed with skin barrier supporting ingredients.

No white cast, leaving a glowy finish

Cruelty free, plastic free and 100% recyclable

Ingredients: 99% NATURAL INGREDIENTS: Aqua, Zinc Oxide, Caprylic/Capric Triglyceride, Coco Caprylate/Caprate, Glycerin, Coco Glucoside, Cetearyl Alcohol, Isoamyl Laurate, Coconut Alcohol, Rubus Idaeus (Raspberry) Seed Oil, Aloe Barbadensis Leaf Extract, Tocopherol, Helianthus Annuus Seed Oil, Lavandula Angustifolia (Lavender) Flower Oil, Lecithin, Xanthan Gum, Glucose, Glyceryl Caprylate, Isoamyl Cocoate, Isostearic Acid, Polyhydroxystearic Acid, Polyglyceryl-3 Polyricinoleate, Dehydroacetic Acid, Benzyl Alcohol, Geraniol^, Limonene^, Linalool^. ^Natural constituent of essential oils listed.

Specially formulated for delicate noses that are sensitive to fragrances, our unscented mineral sunscreen stick provides broad spectrum UVA/UVB protection.

ATTITUDE™ SPF 30 sunscreen stick is formulated with non-nano zinc oxide to limit our impact on the oceans. This mineral filter provides broad spectrum protection against UVA and UVB rays. Practical and environmentally friendly, this sun protection stick comes in a biodegradable cardboard tube and applies easily without leaving white traces. Its EWG VERIFIED™, vegan and dermatologically tested formula lets you enjoy your vacation outdoors with peace of mind!

Tropical ingredients:

Active ingredient: Zinc oxide  (20 %)

Inactive ingredient: Vitis Vinifera (Grape) Seed Oil, Caprylic/Capric Triglyceride, Cocos Nucifera (Coconut) Oil, Helianthus Annuus (Sunflower) Seed Oil, Polyhydroxystearic Acid, Helianthus Annuus (Sunflower) Seed Wax, Behenyl Behenate, Ricinus Communis (Castor) Seed Oil, Mica, Coco-Caprylate/Caprate, Butyrospermum Parkii (Shea) Butter, Glyceryl Behenate, Euphorbia Cerifera (Candelilla) Wax, Capryloyl Glycerin/Sebacic Acid Copolymer, Silica, Gamma-Octalactone*, Anisaldehyde*, Cis-3-Hexenyl Salicylate*, Methyldihydrojasmonate*, Triethyl Citrate*, *fragrance (Parfum).

Kids Ingredients: 

Active ingredient: Zinc oxide (20 %)

Inactive ingredient:Vitis Vinifera (Grape) Seed Oil, Caprylic/Capric Triglyceride, C10-18 Triglycerides, Helianthus Annuus (Sunflower) Seed Wax, Jojoba Esters, Capryloyl Glycerin/Sebacic Acid Copolymer, Polyhydroxystearic Acid, Behenyl Behenate, Hydroxyapatite, Acacia Decurrens Flower Wax, Polyglycerin-3, Euphorbia Cerifera (Candelilla) Wax, Glyceryl Behenate, Tocopherol

Tinted Ingredients: 

Active ingredient: Zinc oxide  (20 %)

Inactive ingredient: Vitis Vinifera (Grape) Seed Oil, Caprylic/Capric Triglyceride, C10-18 Triglycerides, Helianthus Annuus (Sunflower) Seed Wax, Jojoba Esters, Capryloyl Glycerin/Sebacic Acid Copolymer, Polyhydroxystearic Acid, Behenyl Behenate, Hydroxyapatite, Acacia Decurrens Flower Wax, Polyglycerin-3, Euphorbia Cerifera (Candelilla) Wax, Glyceryl Behenate, CI 77492 (Iron Oxides), Octyldodecanol, CI 77491 (Iron Oxides), CI 77499 (Iron Oxides), Trihydroxystearin, Tocopherol

High performance to protect against UVA + UVB rays: 60ml

We are very excited to introduce and be stocking the UpCircle SPF 25 Mineral Sunscreen. Use this cream to help protect your skin against the sun. Packed with skin barrier supporting ingredients. No white cast, leaving a glowy finish

Cruelty free, plastic free and 100% recyclable

Ingredients:

99% NATURAL INGREDIENTS: Aqua, Zinc Oxide, Caprylic/Capric Triglyceride, Coco Caprylate/Caprate, Glycerin, Coco Glucoside, Cetearyl Alcohol, Isoamyl Laurate, Coconut Alcohol, Rubus Idaeus (Raspberry) Seed Oil, Aloe Barbadensis Leaf Extract, Tocopherol, Helianthus Annuus Seed Oil, Lavandula Angustifolia (Lavender) Flower Oil, Lecithin, Xanthan Gum, Glucose, Glyceryl Caprylate, Isoamyl Cocoate, Isostearic Acid, Polyhydroxystearic Acid, Polyglyceryl-3 Polyricinoleate, Dehydroacetic Acid, Benzyl Alcohol, Geraniol^, Limonene^, Linalool^. ^Natural constituent of essential oils listed.

Protect your skin naturally with our mineral sunscreen range, available in SPF 30 and SPF 50 formulas for adults, babies and children. Made with carefully selected ingredients and broad-spectrum UVA and UVB protection, these sunscreens help shield delicate skin from the sun while being gentle enough for everyday use.

Whether you're heading to the beach, spending time in the garden, or enjoying outdoor adventures, there's a sunscreen option to suit the whole family.

Why You'll Love It

☀️ Broad-spectrum UVA & UVB protection

☀️ Available in SPF 30 and SPF 50

☀️ Suitable for adults, children and babies over 6 months

☀️ Gentle on sensitive skin

☀️ Water-resistant formula

☀️ Easy to apply and long-lasting protection

☀️ Available in multiple sizes for home or travel

Choose Your Variant

SPF 30
Ideal for everyday outdoor activities and daily sun protection.

SPF 50
Higher protection for prolonged sun exposure, holidays and sensitive skin. SPF 50 blocks slightly more UVB rays than SPF 30, offering extra reassurance during intense sunshine.

Baby & Kids SPF 30
Specially formulated for young, sensitive skin. Suitable for babies over 6 months and children, with gentle ingredients and reliable sun protection.

How to Use

Apply generously before sun exposure and reapply regularly, especially after swimming, sweating or towel drying. No sunscreen can provide 100% protection, so remember to seek shade and wear protective clothing where possible.

Ingredients

Please see individual variant listings for full ingredient information.

Waterless Solid Sunscreen: massage it into the palm of your hand. Our sun protection stick will become creamy and soft when in contact with the heat from your skin.

Our mineral filter: Non-Nano Zinc Oxide is safe for your skin and clean for the planet. It provides broad spectrum protection from UVA and UVB rays. 

100% biodegradable cardboard packaging, its convenient format allows it to be taken everywhere.

Perfect for the entire family: Adults & Kids.

Suitable for all skin types, great for specific areas that are more exposed to the sun.

Suitable for daily use: not only for your beach days!

Vegan & Cruelty-free !

ZINC OXIDE will protect your skin absorbing UVA, UVB rays and blue light.

SWEET ALMOND OIL will nourish and hydrate your skin.

ALOE VERA is the ultimate natural moisturizer.

SUNFLOWER SEED OIL is antioxidant, anti-inflammatory and antibacterial.

CACAO BUTTER nourishing and anti-inflammatory, it protects from UV induced photo-damage.

CAPRIC TRIGLYCERIDES are produced by the esterification of glycerol (plant sugars) with mixtures of caprylic and capric fatty acids from coconut oil. They give the skin a silky feel, rather than greasy; especially in formulations that are waterless.

WILD MALLOW EXTRACT Malva sylvestris is widely used in Mediterranean traditional medicine for the treatment of external and internal inflammation.

TOCOPHEROL is a form of vitamin E that comes from vegetable oils. It works as both an antioxidant and  skin conditioner. It also has anti-inflammatory properties.

CETYL PALMITATE It is an ester that is used as both thickener and emollient (conditions the skin's surface). It is 100 % vegetable origin.

LECITHIN extracted from sunflower oil, Lecithin is a natural component of skin cell membranes. It helps skin hydration and elasticity.

CITRIC ACID is a natural antioxidant, used to balance the pH of cosmetics.

CAPRILIC TRIGLYCERIDES are produced by the esterification of glycerol (plant sugars) with mixtures of capric fatty acids from coconut oil. They give the skin a silky feel (rather than greasy), especially in formulations that are waterless.

Zinc oxide, Prunus amygdalus dulcis oil, Cetyl alcohol, Euphorbia cerifera cera, Theobroma cacao butter, Caprylic/capric triglyceride, Polyhydroxystearic acid, Helianthus annuus seed oil (*), Aloe barbadensis leaf juice (*), Althaea officinalis root extract (*), Calendula officinalis flower extract (*), Malva sylvestris leaf extract (*), Tocopheryl acetate, Tocopherol, Ascorbyl palmitate, Lecithin, Citric acid

(*) Ingredients coming from organic farming

TIP ! Warm the product in the palm of your hand before use

- PAO 6 months

- Weight 45g

Meet your new everyday essential. Naked BB Screen SPF50 combines high-performance mineral sun protection with lightweight skincare and a natural skin-perfecting tint, all in one simple step.

This innovative BB cream helps even skin tone, blur imperfections and give a healthy, radiant finish, while providing broad-spectrum SPF50 protection against UVA and UVB rays. The featherlight formula melts effortlessly into the skin, leaving no heavy feeling and helping to protect against pollution, environmental stressors and premature skin ageing.

Made with non-nano zinc oxide and enriched with nourishing botanical ingredients including aloe vera, calendula, sweet almond oil, and vitamins C & E, it's designed to support and soothe even sensitive or reactive skin.

Why You'll Love It

☀️ SPF50 PA+++ broad-spectrum protection

☀️ Lightweight tinted formula for a natural, radiant finish

☀️ Helps even skin tone and reduce the appearance of imperfections

☀️ Non-nano zinc oxide mineral protection

☀️ Suitable for sensitive and reactive skin

☀️ Rich in antioxidant vitamins C & E

☀️ Fragrance-free

☀️ 100% natural origin ingredients

☀️ Vegan and cruelty-free

☀️ Plastic-free, compostable packaging

Perfect For

• Daily facial sun protection

• No-makeup makeup days

• Sensitive skin

• Replacing foundation and sunscreen with one simple product

• Creating a natural, healthy glow

How To Use

Apply each morning to clean skin on the face, neck and décolletage. Reapply regularly throughout the day, especially during prolonged sun exposure, after swimming or after excessive perspiration.

Size: 35g